Got a car in need of repair? At Bulldog Tire, you can now AskPatty.
Bulldog Tire, 4108 N. Elm St. in Covington, is now part of the AskPatty.com Certified Female Friendly Tire Centers in North America, according to a news release. That means its workers have completed training and certification process to provide a Certified Female Friendly experience that exceeds women's expectations.
"Bulldog Tire is fortunate to have a very stable sales and management team. Our business has been built on establishing strong relationships and trust with the consumers in our communities. Over the past few years we began to recognize our customer mix changing and wanted to take steps to best serve the increasing number of female visitors to our stores," Bulldog Tire owner Ronnie Ward said in the release.
"The AskPatty Certified Female Friendly program will enable our organization to address this tremendous growth opportunity in a very professional manner. We're confident the training program and the ongoing information provided by AskPatty, will result in our being able to show our female visitors we ‘will recognize her needs,' ‘work diligently to listen to her,' ‘communicate intelligently with her,' ‘solve any problems to her satisfaction' and ‘work to build a trusting relationship with her.'"
AskPatty trains and certifies automotive businesses on how to communicate more effectively with women and ensure they feel safe, respected and empowered, according to the release.
Bulldog Tire personnel completed an extensive training program on how to best serve women.
They also will participate in year-round instruction to enhance their awareness, appreciation, and commitment to a female-friendly service experience, according to the release.
In conjunction with AskPatty.com, Bulldog Tire has launched a female-focused micro-site that provides the tools and resources most requested by women.
The micro-site allows you to schedule service appointments, access coupons and discounts, and learn more about car buying and maintenance. The site is easily accessed by searching on AskPatty.com, or by going directly to their site.
Bulldog Tire was founded by Ward in Monroe in 1973. The company has expanded into other metro Atlanta suburban markets, including Griffin and in Snellville.